Photography by Chad Chisholm Creative
Katherine Han
Effective communication begins with understanding—of a brand’s vision, mission, and values. Katherine specializes in public relations for Travel, Hospitality, and Lifestyle brands, crafting strategies that amplify authentic narratives and drive meaningful engagement. With a select client roster, she ensures tailored messaging, refined execution, and measurable results. Her approach goes beyond visibility—it fosters connection, trust, credibility, and enduring brand affinity. Whether launching a new hotel, redefining a luxury hospitality brand, or curating compelling travel narratives, Katherine seamlessly blends strategy and storytelling to elevate presence and impact.
Connections
“Katherine has been representing Ananda in the Himalayas for PR and media relations in the United States since 2021. Through this time, she has displayed professionalism, commitment, and dedication to present Ananda as the world’s leading wellness retreat. Katherine has developed a complete understanding of the brand’s culture, values and objectives and upholds them with utmost sincerity. She has exemplary relations with media which has helped create several new opportunities for Ananda with leading publications, contributors, and readers. Besides ongoing inclusions in relevant industry coverage, where she has been most effective is in creating in-depth features with comprehensive experiential narratives.”
“I love working with Katherine because she’s always on top of every email and request you send through. She’s incredibly responsive, doesn’t demand coverage, and truly understands how the industry works. Katherine is one of the most responsive PR people I’ve ever worked with, and as a journalist, that’s the most important thing. Responsive, professional, and patient. Katherine is fantastic to work with because she’s one of those rare PR people who understands how the pitching, commissioning, and publishing process works from start to finish. It makes working with her a breeze.”
“Katherine Han singlehandedly served as the United States Public Relations Representative for the Saint Lucia Tourism Authority, between 2019 and 2021. With a long-standing career in travel and tourism public relations, solid connections with the media, comprehensive understanding of public relations and strength in media relations, she proved the ideal candidate for the position. One of the objectives in hiring Katherine was to move away from a large PR agency as we wanted the head of the agency to play an active role in servicing the account. Katherine handled the day-to-day management of the account with a keen attention to detail. All in all, her strategic approach and original tactics made for significant success for Saint Lucia.”
